Honda is set to make a significant impact at SXSW 2025 with its latest advancements in extended reality (XR) technology. Building upon the success of their previous showcase, the Honda XR Mobility Experience, which debuted at SXSW 2024, the company plans to introduce new innovations that merge personal mobility with immersive digital environments.
In 2024, Honda unveiled the UNI-ONE, a hands-free, self-balancing personal mobility device that users control through subtle shifts in posture. This device was integrated with virtual reality (VR) to create a unique, multimodal experience, allowing users to navigate virtual worlds while physically moving in real space.
For SXSW 2025, Honda aims to expand on this concept by exploring new applications for the UNI-ONE and its XR platform. Potential developments may include collaborations with augmented reality (AR) and VR developers to create custom digital experiences, as well as exploring use cases in theme parks, entertainment venues, and retail spaces.
Attendees at SXSW 2025 can anticipate interactive demonstrations that highlight the seamless integration of physical mobility and digital interaction, showcasing Honda’s commitment to innovation in the realm of personal transportation and immersive technology.
